Cruise Focus

Cruise Focus

SmartSea is at the forefront of transforming the cruise industry by developing services that cater to an increasingly diverse and technologically adept passenger base.

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Digital Services

SmartSea ensures that every aspect of our cruise services is designed with personalisation and convenience in mind:

Digital Identity And Signage

Employ advanced digital signage that delivers personalised messages and information, enhancing guest recognition and interaction.

Cruise Focus

Operational Insight And Shared Services

Leverage technology to streamline operations, from food service to entertainment, ensuring efficiency and guest satisfaction.

Cruise Focus

Biometric Processing And Baggage Technology

Introduce low-touch biometric solutions for a seamless and secure passenger journey, from check-in through boarding.

Cruise Focus

 Maritime Data Backbone

Revolutionize the cruise ecosystem. A trusted data exchange platform for cruises at ports, enabling smarter operations and enhancing your customer’s experience.

Cruise Focus
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SmartSea is at the Forefront of Transforming the Cruise Industry

We develop services that cater to an increasingly diverse and technologically adept passenger base. With the average age of a cruise traveller being 46 years old, and 65% of them from younger generations, including 33% from Generation Z, it is crucial to align our services with their preferences and behaviours.

At SmartSea, we’re not just responding to current trends; we’re anticipating the future needs of the cruise industry. Our technology-driven solutions are designed to support the growth and evolution of cruise lines, ensuring they are well-equipped to meet the demands of all travelers, enhance their operational efficiency, and deliver exceptional guest experiences.

Cruise ships of the future are embracing technology, including smarter use of data, the Internet of Things (IoT), and artificial intelligence (AI). These technologies enhance the guest experience by providing personalised services, optimising onboard operations, and improving safety. Guests can expect seamless check-ins, keyless room access, and real-time navigation information.

Know your passengers and anticipate their needs by analysing patterns and trends. Technology ensures that ships are designed and optimised for current and future demands. Our composable approach allows for best-in-class vendor selection as your project progresses, iterative testing to refine design and operations, and simpler future-proof integration. The result: vessels and terminals that adapt to technology over time, help maximise efficiency, and offer dynamic, programmable cruise products for guests.

Automation is central to the transformation of cruise terminals. Passenger processing platforms, aligned with aviation, biometrics, baggage management, and data-driven systems, help create a seamless journey, optimise workflows, reduce labour costs, and enhance throughput.

Technology enhances both physical and digital security. Real-time tracking, IoT sensors, and machine learning monitor for potential threats and ensure compliance with regulations. In tech-driven terminals, security is an interconnected system safeguarding every stage of cruise operations.

Don’t let the flight portion of the experience create a negative impression. Streamline baggage operations through delivery services. Monitor for disrupted flights and create strategies that remove anxiety for your guests.

Sustainability is a key focus in modern onshore and onboard design, with data-driven management systems optimising resource use.

Revolutionise your Cruise Operations with SmartSea

Whether you’re looking to optimise vessel management, enhance security, or improve the guest experience, SmartSea has tailored solutions for you.

Cruise Focus

Explore how our passenger processing, baggage management, and operational insights can transform your guest experience and streamline operations.

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Cruise Focus

Discover how our advanced IT infrastructure, predictive maintenance, and real-time data management can maximise your vessel efficiency and minimise downtime.

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Cruise Focus

Ensure your maritime assets are protected with our comprehensive cybersecurity services, from network security to 24/7 managed security.

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